Segal AV developed an architectural projection mapping concept for Jordan Flag Day 2026, designed for the historic Roman Theater in Amman in collaboration with R.B Events.
The project transformed the ancient façade into a dynamic visual canvas inspired by Jordanian identity, history, and the symbolism of the national flag. Through synchronized light, animation, and architectural storytelling, the experience aimed to create an emotional connection between heritage and modern digital art.
The visual narrative incorporated flowing flag-inspired motion graphics, neon structures, historical references, and cinematic transitions carefully designed around the geometry of the Roman Theater. The concept emphasized unity, pride, and cultural identity while preserving the authenticity of the architectural environment.
Designed specifically for large-scale outdoor projection mapping, the project combined immersive visual storytelling with precise façade integration to create a monumental public experience.
Special thanks to Emad and the R.B Events team for their collaboration, creative coordination, and support throughout the development of the project.