At the SLS Expo in Riyadh, Segal AV partnered with ProLab to deliver a captivating projection mapping experience. Segal AV crafted vivid, polygon-based animated content tailored to the booth’s unique structure and logo. ProLab’s expert team handled the on-site installation and projection setup using Panasonic RQ35K projectors and Dataton Watchout media servers. The result was a vibrant, eye-catching display that stood out in one of the region’s most prestigious AV exhibitions.
The content design demanded a careful fusion of 3D and 2D techniques, engineered to match the irregular polygonal surface. We developed animated sequences where lines, facets, and glowing shapes interacted with the architecture itself—creating the illusion that the structure was shifting, folding, and transforming in real time.
By simulating motion along geometric planes and integrating dynamic lighting effects, the content maintained depth and coherence across edge breaks and corners, turning the physical structure into a living digital sculpture.
This immersive display became one of the highlights of the expo, drawing visitors into a fully synchronized experience of motion, shape, and light